Recently, a cup of "merit coffee" wrapped in bright yellow talisman paper has sparked widespread discussion online. This coffee shop, located near a temple, uses talisman paper handwritten daily by monks for its drink packaging, and donates a portion of the proceeds to the temple for every cup sold. Supporters see it as highly creative and emotionally resonant, while opponents worry that it commercializes religion and shows disrespect for faith. In recent years, young people have been enthusiastic about burning incense and making wishes, and businesses have seized on concepts like "merit" and "go with the flow" to attract attention. But the combination of trendy drinks and religion has repeatedly pushed against the boundaries of controversy. This article sorts out the sequence of events and explores whether this kind of marketing can retain customers in the long run. [more…]

The coffee chain Tims recently opened China's first temple coffee store at Xisi in Nantong, Jiangsu, sparking considerable attention and discussion. The new store not only introduced promotional slogans with a Zen flavor but also set up opening activities such as incense card giveaways, limited-edition stamps, and collaborative canvas tote bags, attracting many consumers to visit and check in. In fact, since the beginning of this year, temple coffee shops have been springing up in various places, with similar attempts at Yongfu Temple in Hangzhou, Longxing Temple in Taizhou, and Nanputuo Temple in Xiamen. Behind young people's enthusiasm for temple coffee lies both a spiritual anchor amid life's pressures and a reflection of coffee brands seeking differentiated marketing strategies in fierce competition. Front Street Coffee takes you through the ins and outs of this temple coffee trend. [more…]

Newcomers just getting into pour-over coffee often find themselves overwhelmed by the dizzying array of equipment on the market. Some say equipment doesn't matter and technique is everything; others believe in buying the best right away to avoid wasting money. Both views have merit, but what works for others may not work for you. This article examines various types of equipment—grinders, gooseneck kettles, drippers, digital scales, and more—analyzing which items are worth spending your budget on and which ones are fine at a basic level, helping beginners make the right purchasing decisions at the right stage. [more…]

In recent years, Yunnan arabica coffee has attracted considerable attention in the specialty coffee world, and its variety evolution and flavor performance merit in-depth discussion. Starting from the historical context, this article sorts through the rise and fall of two major varieties, Typica and Catimor, in Yunnan, analyzes the flavor advantages and disadvantages that Catimor brings due to its Robusta genes, and shares Front Street Coffee's experience growing sun-dried Typica at its Lincang estate. At the same time, the article introduces in detail practical parameters for pour-over Yunnan arabica coffee, including grind size, water temperature, coffee-to-water ratio, and a three-stage pouring technique, helping coffee enthusiasts brew a rich, layered, solidly sweet Yunnan flavor at home. [more…]

In recent years, the promotional methods in the coffee industry have quietly changed, shifting from pure price wars to marketing battles over limited-edition freebies with purchases. Chain brands like Starbucks, Manner, and Luckin have rolled out distinctive gift promotions, enticing consumers to buy coffee in order to collect coveted merchandise. This "gift-only, never-for-sale" model not only helps brands stand out in fierce competition, but also reflects the younger consumers' psychology of valuing the container more than its contents. This article reviews the latest buy-and-get promotions from major brands and explores the market logic and consumer mindset behind this phenomenon. [more…]

Recently, a class-action lawsuit in Canada has thrust Starbucks, Tims, and Second Cup into the spotlight, accusing the three coffee chains of long-term surcharges on non-dairy alternatives, allegedly amounting to price gouging. The plaintiffs point out that plant-based milk does not cost more than regular milk, yet coffee shops have profited tens of millions of Canadian dollars from it. Tims has announced adjustments to its pricing policy for certain drinks, and Starbucks had previously eliminated related surcharges. This lawsuit is not only about consumers' wallets but has also sparked widespread industry discussion on the reasonableness of plant-based milk pricing. [more…]

Recently, the coffee industry has seen a surge in the trend of offering free merchandise with purchases. Brands such as Starbucks, Manner, and Luckin have rolled out limited-edition trinkets, from wooden fish ornaments to co-branded canvas tote bags and blind-box pins, attracting a large number of consumers to place orders just for the freebies. This promotional model of giving items away rather than selling them has gradually turned the coffee brand war into a competition of merchandise design. While consumers chase limited-edition gifts, their attention to the drinks themselves is declining. This article will review recent buy-one-get-one promotions by various brands and analyze the consumer psychology and industry impact behind this phenomenon. [more…]

When it comes to milk coffee, many people's first thought is the various milk coffees made by combining espresso with milk. However, before espresso became widespread, Europe had long been enjoying a drink made by mixing black coffee with milk—Café Au Lait. It comes from the French "Café Au Lait," and in 17th- and 18th-century France it was almost a breakfast staple. This article will begin with the meaning of the name Café Au Lait and its historical origins, compare it with Italian latte, and explain in detail how to make a smooth French milk coffee at home using a simple pour-over method, while also sharing bean selection advice and specific brewing parameters. [more…]

Many coffee enthusiasts who try making lattes at home with Front Street Coffee's espresso blend discover a gap between the flavor they achieve and what the café produces. This article focuses on the differences between making hot and iced lattes, breaking down everything from coffee bean selection and resting periods to milk pairing and espresso extraction parameters. It explains in detail the characteristics and suitable applications of Front Street Coffee's classic espresso blend, and provides specific steps for making a hot latte, including key data such as extracting 40g of espresso from 20g of grounds, steaming 220ml of fresh milk to 50-60°C with about 1cm of milk foam, helping readers understand how differences in cup size and ratios affect the final taste, so they can replicate a latte close to café quality at home. [more…]

Laoshan White Flower Snake Grass Water has long been known as the "biological weapon" of the beverage world. When this drink, rated by countless netizens as the worst-tasting beverage, meets coffee, what kind of sparks will fly? Recently, Tims Coffee partnered with Qingdao Laoshan Mineral Water Company to launch Laoshan White Flower Snake Grass Water Cold Brew Coffee, sold only in Qingdao. As soon as the news came out, Qingdao locals expressed their resistance, while netizens elsewhere felt lucky they couldn't buy it. This article will take you through the story behind this hardcore special blend, and the curious early connection between White Flower Snake Grass Water and coffee. [more…]

The pouring method in pour-over coffee has a significant impact on the extraction result. Through comparative experiments, Front Street Coffee found that under low-flow conditions, center-pour single-pour extraction actually achieved a higher extraction yield than spiral pouring, due to two factors: heat retention and the contact area of the coffee bed; however, in terms of flavor performance, center pouring showed a concentrated, imbalanced character with bitterness. When switching to a three-stage pour, spiral pouring then surpassed center pouring. Based on these findings, a three-pour approach combining spiral and center pouring became a practical choice that balances even extraction with flavor cleanliness. This article presents the complete experimental data and principle analysis to help coffee enthusiasts understand the suitable scenarios for different pouring strategies. [more…]

M stand recently launched a wooden fish (muyu) merchandise item, which sparked a buying frenzy among fans as soon as it went on sale. However, after receiving the product, many people found that this wooden fish couldn't produce a crisp, ethereal sound when struck, and it also had issues like scratches, rough craftsmanship, and a surface prone to showing hammer marks. It was criticized as a "beautiful piece of junk." At the same time, netizens' complaints about M stand's coffee quality control have resurfaced, with many arguing that its prices are higher than Manner and Luckin, yet its taste is not superior. M stand, which once won over fans with its petit-bourgeois vibe and consistent quality control, is now increasingly perceived by consumers as "the coffee isn't great, but the merchandise is decent." This latest quality failure with the wooden fish has left loyal fans even more disappointed. [more…]

When and by whom was cream first added to coffee? This article begins with the origins of Viennese coffee, traces its connection to the coachman's Einspänner, and follows the coffee localization practices of Kolschitzky, founder of the Blue Bottle House, after 1684, revealing how cream coffee spread from Vienna to the world. It includes both detailed brewing and preparation steps for traditional Viennese coffee and an introduction to the diverse modern ways of enjoying cream coffee, along with product suggestions and brewing parameters for Front Street Dark Cocoa Blend, PWN Golden Mandheling, and more, balancing historical interest with practical reference. [more…]

Bourbon is one of the oldest varieties in coffee history, sharing equal fame with Typica, but it is more often remembered by enthusiasts for its red, yellow, pink and other fruit-skin colors. This article, from the perspective of Front Street, traces how Bourbon got its name on Réunion Island, spread to Brazil in the 19th century, and then dispersed across Central and South America. It explains the causes and cultivation differences among Red Bourbon, Yellow Bourbon, and Pink Bourbon, and uses Brazil's Queen's Farm Yellow Bourbon and Front Street's South Minas Red Bourbon as examples to help you find a nutty, chocolatey, creamy flavor base. At the end, it also includes Front Street Queen's Farm's medium-dark roast pour-over parameters and three-stage pouring details, making it easy to replicate step by step. [more…]

Blue Mountain coffee has long been regarded as a classic representative in the coffee world. Its full aroma, balanced taste, and lingering sweet aftertaste have fulfilled countless tasters' imagination of a good cup of coffee. However, in today's trend of chasing fruity acidity and regional flavors, has Blue Mountain become outdated? This article will comprehensively sort out every aspect of this legendary coffee from perspectives including the geography and climate of the Blue Mountain producing region, cultivation and harvesting methods, green bean processing procedures, the history of Japanese capital involvement, as well as the CIB official grade classification and authenticity identification methods. The article will also combine the example of the Clifton Farm Blue Mountain coffee beans sold by Front Street Coffee to help readers build a systematic understanding of authentic Blue Mountain coffee. [more…]

Yunnan is the only region in mainland China that cultivates Arabica coffee, and its coffee industry has a history of more than a century. From the first coffee tree introduced by French missionaries, to Nestlé's promotion of the Catimor variety, and then to the return to traditional varieties amid the specialty coffee wave, Yunnan coffee's varieties and processing methods have profoundly influenced the flavor in the cup. This article sorts out the historical threads of Yunnan coffee, compares the characteristics of Typica and Catimor, analyzes the effects of processing methods such as washed and natural on taste, and, taking Front Street 2013 Yunnan Natural Typica as an example, shares the roasting curve, cupping performance, and brewing suggestions. Whether you are just beginning to explore Yunnan beans or want to gain a deeper understanding of their flavor potential, you can gain systematic knowledge and practical reference from it. [more…]

Professional barista exchange, please follow Front Street Coffee (FrontStreet Coffee). Many friends have asked Front Street's baristas: "Can you really taste so many flavors in the beans? How do you taste them?" First, this is about personal sensory perception. As everyone grows up, [more…]

Nowadays, more and more people are paying attention to single-origin coffee, but in terms of orders at FrontStreet Coffee, espresso-based drinks still account for a larger proportion. When it comes to choosing espresso beans, what FrontStreet Coffee focuses on is [more…]

Latte is one of the most frequently ordered espresso drinks in cafés, yet its origins, recipe ratios, and preparation details are often richer than one might imagine. This article begins with the Blue Bottle coffeehouse in Vienna in 1683, sorts out the differences between latte and café au lait, explains in detail the standard method for making an espresso latte, extraction parameters, dosing and tamping techniques, and milk frothing skills, and introduces how Front Street Coffee's classic espresso blend performs in actual service. Whether you are an enthusiast wanting to learn about latte culture or a professional practicing the fundamentals of being a barista, you will find useful reference here. [more…]

For more specialty coffee knowledge, please follow the WeChat official account: Front Street Coffee (FrontStreet Coffee). Drip bag coffee is loved by coffee enthusiasts for its convenience, so many novice coffee lovers who have just started using drip bag coffee ask Front Street Coffee (FrontSt [more…]